While I was on a break at work the other day, I picked up a magazine called
Oregon Business. As I flipped through the pages of a publication I didn't really want to read, I came across an article that caught my attention. The title went like this: "How to satisfy the Generation Y worker." That statement struck me as backwards so I began to read.
One of the first things I learned was that I am a member of Gen Y. According to the article, this is the generation born between the late 70's and 1990. I was born in 1980.
Please understand something, I know that a lot has changed from the generations of the World Wars to my generation. One of those things is character. My generation lacks it. What I didn't realize is the degree to which it is lacked and how proud Gen Y is about it. In fact, it is something that should be accepted and catered to by previous generations according to the article I read.
Click here if you would like to read the article yourself, but be ready to fight the gag reflex.
The article refers our "high self-esteem" that "results from years of parental encouragement." The author warns companies that "club membership isn't enough for these workers; they need reasons to feel loyal to a company." A few tips are then provided to help businesses attract and retain Gen Y workers.
Here are the tips:
1. Provide mentoring
2. Allow autonomy
3. Embrace current technology
4. Be flexible
Here's my take: as I said earlier, the whole premise of the article is totally backwards. When I saw the title, the first question that came to my mind was, "Since when is it the responsibility of the
employer to
satisfy the
employee?" Isn't it the duty of the employee to satisfy the employer? That's why the employer hired him/her, isn't it? I'll tell you the only thing that should be necessary to satisfy any worker: a paycheck. The nature of this article and how it reflected on my generation literally made me sick to my stomach.
I wonder what Gen Z will be like...